Design Business Kit

O'Reilly Design + Business Starter Kit

“As the systems we interact with become more complex and interconnected, design is not only the glue that helps make all our technology meaningful, but also more humane. People expect good design now, but we need more great design to help us navigate the future.”Dan Saffer, Microinteractions

It's not enough to design an online experience that doesn't frustrate users; to be exceptionally successful, products and services must provide experiences that delight customers.

Today UX designers need to understand everything that goes into creating excellent user experiences. From mastering the principles of information architecture and designing responsive websites to collaborating with engineers designing for smart devices, UX designers need to be both specialists and generalists. The Design + Business Starter Kit contains everything you need to get started.

Buy any two titles and get the 3rd Free with discount code: OPC10

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Lean UX Workshop

Lean UX Workshop: Dive deep into Lean Startup and Lean UX methods with this comprehensive workshop video—and learn how to remove risk from the software development process. Recorded live in Boston in February 2014, this Lean UX Workshop provides a potent, fast-paced mix of lecture, hands-on exercises, and discussion.

Lean UX

Lean UX: The second edition of this practical book provides a roadmap and set of practices and principles that will help you keep your focus on the the experience back, rather than the deliverables.

Lean Branding:

Lean Branding: This practical toolkit helps you build your own robust, dynamic brands that generate conversion. You’ll find over 100 DIY branding tactics and inspiring case studies, and step-by-step instructions for building and measuring 25 essential brand strategy ingredients, from logo design to demo-day pitches, using The Lean Startup methodology’s Build-Measure-Learn loop.

UX Strategy

UX Strategy: This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use.

UX for Lean Startups

UX for Lean Startups: With this practical, hands-on book, you’ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they’ll truly love, and reduce the time it takes to get your product to market.