APIs: A Strategy Guide
Creating Channels with Application Programming Interfaces
Publisher: O'Reilly Media
Final Release Date: December 2011
Pages: 150

Programmers used to be the only people excited about APIs, but now a growing number of companies see them as a hot new product channel. This concise guide describes the tremendous business potential of APIs, and demonstrates how you can use them to provide valuable services to clients, partners, or the public via the Internet. You’ll learn all the steps necessary for building a cohesive API business strategy from experts in the trenches.

Facebook and Twitter APIs continue to be extremely successful, and many other companies find that API demand greatly exceeds website traffic. This book offers executives, business development teams, and other key players a complete roadmap for creating a viable API product.

  • Learn about the rise of APIs and why your business might need one
  • Understand the roles of asset owners, providers, and developers in the API value chain
  • Build strategies for designing, implementing, and marketing your product
  • Devise an effective process for security and user management
  • Address legal issues, such as rights management and terms of use
  • Manage traffic and user experience with a reliable operating model
  • Determine the metrics you need to measure your API’s success
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oreillyAPIs: A Strategy Guide
 
4.5

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4.0

A Terrific Knowledge Boost

By SueRiff

from Fort Collins, CO

About Me Chief Of Operations

Verified Buyer

Pros

  • Concise
  • Easy to understand
  • Helpful examples
  • Well-written

Cons

    Best Uses

    • Intermediate
    • Novice

    Comments about oreilly APIs: A Strategy Guide:

    Useful approach and well worded for the operations-marketing lead (not technical guru). We just completed our first API - but needed help with the context of its value.
    Love the examples. Only wish-list item would be to include a broader set of case examples. Perhaps this will come in time.

    (1 of 8 customers found this review helpful)

     
    5.0

    Awesome, a true gem for this industry!

    By AJ

    from Montgomery Village, Maryland

    Verified Reviewer

    Pros

    • Accurate
    • Well-written

    Cons

      Best Uses

      • Expert
      • Intermediate
      • Novice
      • Student

      Comments about oreilly APIs: A Strategy Guide:

      Very well written. Highly recommended!

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