Tools of Change for Publishing Conference New York 2012: Video Compilation

Video description

The Best of TOC New York 2012

The acceleration of change and innovation in the publishing industry today is dizzying, and the pace can be overwhelming. At O’Reilly’s TOC New York Conference in February 2012, practitioners and executives from the publishing and tech industries joined together to navigate the ongoing transformation. With this video compilation, you’ll get a seat in the front row of every session at this groundbreaking conference.

Watch stirring keynotes from luminaries such as LeVar Burton (RRKidz), Tim Carmody (Wired), and Judith Curr (Atria Books). Then take in practical and inspiring sessions in three tracks: Manage, Make, and Market. Download these videos or view them through our HD player, and learn about the innovations rocking every aspect of the art, craft, and business of publishing in the 21st century.

Here are just a few of the sessions you’ll receive in this video package:

Manage:

  • Hippo in Ballet Shoes, Or Greyhound on the Track? Applying Agile Methodologies to Traditional Publishing—Kristen McLean (Bookigee)
  • You’ve Decided The Cloud Is Right For Your Organization. Now the Hard Part—Jonathan Reichental (City of Palo Alto, California)
  • Minimum Viable (Publishing) Product—Todd Sattersten (BizBookLab)
  • Case Study: Experimenting with Print-to-Digital Publishing Models—Ana Vela (National Geographic Learning)

Make:

  • InDesign to EPUB: The Basics and Beyond—Anne-Marie Concepcion (Seneca Design & Training, Inc.)
  • Using WordPress for Digital Workflows and More—Kirk Biglione (Oxford Media Works), Hugh McGuire (PressBooks / LibriVox / Iambik )
  • Margin Walking: How Annotation Technology Reinvents and Renews the Book—Joe Wikert (O'Reilly Media, Inc.), Seth Kaufman (Copia Interactive)

Market:

  • Keplers2020: Building the Community Bookstore of the 21st Century—Thad McIlroy (TheFutureofPublishing.com), Praveen Madan (Keplers2020, Booksmith)
  • Creating A Strong Youth Media Brand—Frederik Wiedemann (ReD Associates), Kasper Tostesen (Danish Broadcasting Corporation)
  • Consumer Attitudes toward E-Book Reading—Len Vlahos (Book Industry Study Group), Kelly Gallagher (RR Bowker)

Publisher resources

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Table of contents

  1. Monday
    1. Down Dirty EPUB 3.0: Building an an EPUB 3.0 From Start to Finish Part 1
    2. Down Dirty EPUB 3.0: Building an an EPUB 3.0 From Start to Finish Part 2
    3. Down Dirty EPUB 3.0: Building an an EPUB 3.0 From Start to Finish Part 3
    4. Down Dirty EPUB 3.0: Building an an EPUB 3.0 From Start to Finish Part 4
    5. HTML5 for Publishers Part 1
    6. HTML5 for Publishers Part 2
    7. Breaking The Page: Content Design For An Infinite Canvas Part 1
    8. Breaking The Page: Content Design For An Infinite Canvas Part 2
    9. InDesign to EPUB: The Basics and Beyond Part 1
    10. InDesign to EPUB: The Basics and Beyond Part 2
    11. InDesign to EPUB: The Basics and Beyond Part 3
    12. InDesign to EPUB: The Basics and Beyond Part 4
    13. Hippo In Ballet Shoes, Or Greyhound On The Track? Applying Agile Methodologies To Traditional Publishing Part 1
    14. Hippo In Ballet Shoes, Or Greyhound On The Track? Applying Agile Methodologies To Traditional Publishing Part 2
    15. UX Meets EBook: Usability Professionals Improve The Digital Reading Experience Part 1
    16. UX Meets EBook: Usability Professionals Improve The Digital Reading Experience Part 2
    17. Copyright for Startups Part 1
    18. Copyright for Startups Part 2
    19. Copyright for Startups Part 3
    20. Copyright for Startups Part 4
    21. Building Local and Global Communities around Your Brand, Business, and Properties Part 1
    22. Building Local and Global Communities around Your Brand, Business, and Properties Part 2
    23. How To Shoot, Edit, and Embed Video On Your Website or Ebook Part 1
    24. How To Shoot, Edit, and Embed Video On Your Website or Ebook Part 2
    25. Kindle eBooks from ePub: Automated or Manual Part 1
    26. Kindle eBooks from ePub: Automated or Manual Part 2
    27. Kindle eBooks from ePub: Automated or Manual Part 3
    28. Kindle eBooks from ePub: Automated or Manual Part 4
    29. Using WordPress for Digital Workflows and More Part 1
    30. Using WordPress for Digital Workflows and More Part 2
    31. The Changing World of Digital Rights Publishing Agreements Part 1
    32. The Changing World of Digital Rights Publishing Agreements Part 2
    33. The Future of Reading How to Make Fonts Look Great in e-Books Part 1
    34. The Future of Reading How to Make Fonts Look Great in e-Books Part 2
    35. The Future of Reading How to Make Fonts Look Great in e-Books Part 3
    36. The Future of Reading How to Make Fonts Look Great in e-Books Part 4
    37. Optimizing Your Web Site for Discovery: A Workshop Part 2
    38. Minimum Viable (Publishing) Product Part 1
    39. Minimum Viable (Publishing) Product Part 2
  2. Tuesday
    1. Keynote by LeVar Burton
    2. Changing Times, Changing Readers: Let's Start With Experience
    3. Copy Cultures
    4. Public Library Power Patrons Are Your Best Customers: Lessons from Patron Profiles, the Library Journal /Bowker PubTrack
    5. The Death of the Page, the Dawn of Digital
    6. Indexing in eBooks and eContent - Adding Value
    7. Renovating Print Assets for Digital Publishing
    8. Enriching the Reader Experience with Digital Content: How Atria Books Connected to Readers
    9. The Changing Face of Retail Bookselling
    10. CONNECTING Content With Readers Worldwide
    11. Nurturing the Conversation: The Care Management of Reading Writing Communities
    12. Metadata is Not a Thing
    13. You've Decided The Cloud Is Right For Your Organization. Now The Hard Part.
    14. Exaggerations and Perversions
    15. The Library Alternative
    16. Startups to Publishing Companies Ripe for Expansion: What Are Investors in the Publishing Sector Looking For?
    17. Margin Walking: How Annotation Technology Reinvents and Renews the Book
    18. Can We Have a Rational Discussion About Copyright?
    19. Changing the Face of Open Commerce Identity in Publishing
    20. Creating A Strong Youth Media Brand
    21. Case Study: A Collaborative Approach To Digital Content Distribution
    22. Personalized and Measurable New Opportunities for Magazine Advertising
    23. Flash to HTML5: A Roadmap to Successful Migrations
    24. What Sort of eBook Did You Have in Mind?
    25. Digital Abundance and The Game of School
    26. Keplers2020: Building the Community Bookstore of the 21st Century
    27. Learning Management Systems: Friend or Foe in the New Ecology?
    28. Best Practices Planning and Launching New Digital Products
    29. Secrets of Selling to Higher Education - How to Successfully Sell into College and University Audiences
    30. Strategies For Leveraging Technology To Maximise Your eBooks Sales
    31. The Semantic Shift
    32. Keynote by Eric Ries
    33. Is SEO Killing America?
    34. The Clip Report - Insights on the Future of Media
    35. Keynote by Baratunde Thurston
  3. Wednesday
    1. Consumer Attitudes Toward E-Book Reading
    2. How Consumers Discover Books Online
    3. Hiring, Training, and Managing the Hybrid Publishing Employee
    4. Scaling Content Development Through Automation
    5. KF8 and iBooks Author: Up and Running
    6. Real World Agile Publishing
    7. Case Study: Experimenting with Print-to-Digital Publishing Models
    8. Mendeley Case Study: How The World's Largest Crowdsourced Academic Database Is Changing Academic Publishing
    9. Accessibility in a Multimedia World
    10. Whats New Copyright?
    11. Why Context is Everything: Monetizing Meaningful Engagement with Content
    12. Baby and the Bathwater: New Publishing Models Incorporating the Best of Old Publishing Practices
    13. Hopeful Monsters: Punctuated Equilibrium and the Post-Book Age
    14. The Future of Education is Touch
    15. Beyond Discovery - Understanding The True Potential Of An Insight-oriented Publishing Environment
    16. Cracking the Nonfiction Code
    17. Making More Of Content In Education
    18. Tapping Into The Global Library Market In Today's Digital World For Creating A Right And Successful Strategy
    19. 'SILK': The New Way to Convert PDF into EPUB -- Quickly and Accurately
    20. Opening Up the Playing Field: New Content Tools and Platforms for a Growing Global Content Marketplace
    21. Blow Out Your eBook Revenue at Minimal Cost
    22. Have It Your Way!
    23. Marketing and Sales Tools for Small/Self-Publishers
    24. Sign Me Up! Stories and Data from 10 Years of Subscription Usage and Sales at Safari Books Online
    25. Beyond The Classroom: Enhanced Content Lessons from the Education Market
    26. Meaningful Interactivity In A Mobile World
    27. There Is No Such Thing As A Book, Or Re-thinking Publishing In The Age Of The Internet
    28. Retooling for Faster Digital Revenue Realization
    29. What Can Data Tell Us?
    30. The Rise of Big C (Content): Why the Next Era Represents the Reemergence of Professional Media

Product information

  • Title: Tools of Change for Publishing Conference New York 2012: Video Compilation
  • Author(s): O'Reilly Media, Inc.
  • Release date: February 2012
  • Publisher(s): O'Reilly Media, Inc.
  • ISBN: 0636920025313