Designing for Performance
Weighing Aesthetics and Speed
Publisher: O'Reilly Media
Final Release Date: April 2014
Pages: 184

With Early Release ebooks, you get books in their earliest form—the author's raw and unedited content as he or she writes—so you can take advantage of these technologies long before the official release of these titles. You'll also receive updates when significant changes are made, new chapters as they're written, and the final ebook bundle.

As a web designer, you have tough choices to make when it comes to weighing aesthetics and performance. Content, layout, images, and interactivity each have an enormous impact on page load time and the end user experience.

This practical book helps you approach a new project or redesign with page speed in mind, and shows you how to test and benchmark your design choices' impact on performance. You’ll also learn how to create semantic HTML and CSS that are easily repurposed and edited later, saving not just page load time but also your own time during development.

Written by Etsy's performance engineering manager, this book covers:

  • Why designing for performance is imperative
  • The basics of page speed: requests and how browsers render content
  • Optimizing images, HTML and CSS for performance
  • Implementing responsive web design with an eye on page speed
  • Tools for measuring and iterating on your design choices and their performance

If you have Adobe Photoshop experience and basic HTML and CSS skills, this book will help you learn how to design for performance.

Table of Contents
Product Details
About the Author
Recommended for You
Customer Reviews


by PowerReviews
oreillyDesigning for Performance

(based on 1 review)

Ratings Distribution

  • 5 Stars



  • 4 Stars



  • 3 Stars



  • 2 Stars



  • 1 Stars



Reviewed by 1 customer

Displaying review 1

Back to top

(1 of 1 customers found this review helpful)


Even early releases can be good

By Mike

from Riyadh, Saudi Arabia

About Me Developer

Verified Buyer


  • Easy to understand
  • Helpful examples
  • Well-written


  • Early Release Plain Text

Best Uses

  • Intermediate
  • Novice

Comments about oreilly Designing for Performance:

The book is nice, and easy to understand. The points are well phrased, and well thought out.

If you are looking into a book to help you optimize your HTML5 page then this is definitely the one to look at.

Displaying review 1

Back to top

Buy 2 Get 1 Free Free Shipping Guarantee
Buying Options
Immediate Access - Go Digital what's this?
Pre-Order  Print: $29.99
December 2014 (est.)