Designing for Performance
Weighing Aesthetics and Speed
Publisher: O'Reilly Media
Final Release Date: December 2014
Pages: 182

As a web designer, you encounter tough choices when it comes to weighing aesthetics and performance. Good content, layout, images, and interactivity are essential for engaging your audience, and each of these elements have an enormous impact on page load time and the end-user experience. In this practical book, Lara Hogan helps you approach projects with page speed in mind, showing you how to test and benchmark which design choices are most critical.

To get started, all you need are basic HTML and CSS skills and Photoshop experience.

Topics include:

  • The impact of page load time on your site, brand, and users
  • Page speed basics: how browsers retrieve and render content
  • Best practices for optimizing and loading images
  • How to clean up HTML and CSS, and optimize web fonts
  • Mobile-first design with performance goals by breakpoint
  • Using tools to measure performance as your site evolves
  • Methods for shaping an organization’s performance culture
Table of Contents
Product Details
About the Author
Colophon
Recommended for You
Customer Reviews

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oreillyDesigning for Performance
 
4.0

(based on 4 reviews)

Ratings Distribution

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    (3)

  • 4 Stars

     

    (0)

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    (0)

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    (1)

75%

of respondents would recommend this to a friend.

Pros

  • Easy to understand (3)
  • Helpful examples (3)
  • Well-written (3)

Cons

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5.0

A Book That Should Be On Every Designers/Developers Desk

By Luke Pettway

from Richmond, VA

About Me Designer, Developer, Educator, Maker, Sys Admin

Verified Reviewer

Pros

  • Accurate
  • Concise
  • Easy to understand
  • Helpful examples
  • Well-written

Cons

    Best Uses

    • Expert
    • Intermediate

    Comments about oreilly Designing for Performance:

    It isn't very often that I come across a book that I have to make sure I keep with me at all times. There are several books out there that cover the topic of increasing web performance for websites, but what I love about this one is that it focuses on more of the front-end, design related areas that so many people touch on a daily basis.

    Lara does a great job of conveying the importance of performance from a usability and user experience context, and starts of doing so with the basics. The internet has become very image heavy, so it is refreshing to see so much of an emphasis on what the creative team can do to compress images and what formats to use. More importantly it discusses the impact such an issue can have on brand perception (which is a great way to get marketing buy in).

    I found it very interesting to see how she handled performance culture and benchmarking at Etsy. Knowing how to measure results and get everyone involved is just as important as actually implementing these changes, and the book itself gives you a lot of ideas about how to really get things started.

    All in all this is an easy read, that covers a wide range of extremely important topics that we should all be responsible for understanding. This book can be passed around from designer to developer to marketing and account management because there is something for everyone to consider when it comes to website performance and the impact it can have on the success of a company.

    (0 of 3 customers found this review helpful)

     
    1.0

    Very basic. Does not dive deep.

    By E

    from Bay Area, CA

    About Me Maker

    Verified Buyer

    Pros

      Cons

        Best Uses

        • Novice
        • Student

        Comments about oreilly Designing for Performance:

        This should add "Beginner's Guide to..." to the title. Really there isn't anything you get out of this that is not already covered in most blogs or basic WebPageTest reports. I was hoping to get really deep, interesting nuggets. Alas, there was nothing. I'm sorry!! I hate leaving bad reviews, but people need to know.

        (2 of 2 customers found this review helpful)

         
        5.0

        If you care about user experience, you have to read this

        By Nickbytes

        from Brooklyn, NY

        About Me Designer, Developer, Sys Admin

        Verified Reviewer

        Pros

        • Accurate
        • Concise
        • Easy to understand
        • Helpful examples
        • Well-written

        Cons

          Best Uses

            Comments about oreilly Designing for Performance:

            I love that this book doesn't just cover technical aspects of performance, but talks about how you can introduce some of the ideas to your organization – so valuable. Lara does a great job of articulating the tradeoffs between aesthetics and speed – immensely helpful in design phases of client work.

            Chapter 2, "The Basics of Page Speed", is essential for developers. Gaining a greater understanding of how browsers process HTML/CSS/Assets allowed me to develop some of my own ideas about performance on past projects.

            This book has essentially become a checklist for the beginning of every project for me moving forward.

            (2 of 3 customers found this review helpful)

             
            5.0

            Even early releases can be good

            By Mike

            from Riyadh, Saudi Arabia

            About Me Developer

            Verified Buyer

            Pros

            • Easy to understand
            • Helpful examples
            • Well-written

            Cons

            • Early Release Plain Text

            Best Uses

            • Intermediate
            • Novice

            Comments about oreilly Designing for Performance:

            The book is nice, and easy to understand. The points are well phrased, and well thought out.

            If you are looking into a book to help you optimize your HTML5 page then this is definitely the one to look at.

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