Using Storytelling to Effectively Communicate Data
Tips and Techniques for Data Visualization
Publisher: O'Reilly Media
Final Release Date: March 2015
Run time: 1 hour 30 minutes

In this Using Storytelling to Effectively Communicate Data training course, expert author Michael Freeman will provide you with a framework for overcoming common deficiencies in visual communication, as well as how to leverage a story structure to introduce complex graphics in ways that entice and engage your audience. This course is designed for the absolute beginner, although knowledge of basic visualization concepts is recommended.

You will start by learning about the challenges in visual communication, then jump into learning about the storytelling solution. From there, Michael will teach you how to use storytelling to ensure clarity, as well as how to entice and engage audiences. This video tutorial also covers how to humanize content and personalize stories. Finally, you will learn about implementation, such as tool selection, using slide decks and Google charts, and web platforms.

Once you have completed this computer based training course, you will be fully capable of organizing and presenting complex information using data visualization. Working files are included, allowing you to follow along with the author throughout the lessons.

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Unique course material and the best of it's kind

By Akash

from Mountain View, CA

About Me Bi Visualization Guy

Verified Reviewer


  • Accurate
  • Concise
  • Easy to understand
  • Helpful examples


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    Comments about oreilly Using Storytelling to Effectively Communicate Data:

    Mike does an amazing job introducing how various concepts and techniques of storytelling could be used in the field of data communication.

    His course was perfect because it had a good mix of theoretical concepts and examples to support those. This is also a tool-agnostic course, which is what one would expect the course to deliver.

    If you're tired reading/listening to the same visualization concepts over and over again, from the Stephen Few days, this is the unique piece of content you must have been looking for.

    Highly recommended!

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