Books & Videos

Table of Contents

  1. Chapter 1 Culture

    1. Introduction

    2. It Starts with the People

    3. Laying the Foundation for Culture

    4. Final Words

    5. Key Takeaways

  2. Chapter 2 Talent

    1. Introduction

    2. Small Teams and Building Out

    3. Developing Talent Is Similar to Developing a Sales Pipeline

    4. Hire People Smarter than You

    5. Grow out of Your Shoes, Not into Them

    6. Hire Coachable People Willing to Learn

    7. Growing Teams

    8. Apprenticeships

    9. Final Words

    10. Key Takeaways

  3. Chapter 3 Office Space and Remote Working

    1. Introduction

    2. Selecting a Location

    3. Layouts and Interior Design

    4. Final Words

    5. Key Takeaways

  4. Chapter 4 Personal Growth and Finding Balance

    1. Introduction

    2. Finding the Right Focus

    3. Partners and Support

    4. Designing Balance

    5. Planning for a Harmonious Future

    6. Growing Companies by Growing Leaders

    7. Final Words

    8. Key Takeaways

  5. Chapter 5 Planning for the Future

    1. Introduction

    2. Natural Planners Versus Learned Planning

    3. That Pesky Ambiguous Future

    4. Aligning Plans to Culture

    5. Planning for Success, and Not the Other Thing

    6. Connecting the Dots

    7. Connecting Plans to Specific Revenue Outcomes

    8. Be Bolder and Wiser

    9. Staying Relevant

    10. Final Words

    11. Key Takeaways

  6. Chapter 6 Leadership Styles

    1. Introduction

    2. Failure as a Gift

    3. The Long-Term Style

  7. Chapter 7 Sales and Marketing

    1. Introduction

    2. Opening Up

    3. Aligning Marketing with Mission

    4. Organizing for Optimal Outcomes

    5. Converting Leads to Deals

    6. Salespeople, Commissions, and Incentives

    7. Sales and Marketing Pipelines

    8. Creating Your Own Sales Lens

    9. Final Words

    10. Key Takeaways

  8. Chapter 8 Learning from Our Biggest Mistakes

    1. Introduction

    2. The Business Is the Design Project

    3. Letting Go, Somewhat

    4. Managing Growth

    5. Working with Clients

    6. Making Better Mistakes

    7. Final Words

    8. Key Takeaways