Books & Videos

Table of Contents

Introduction to Experience Mapping

08m 20s

Principles of Alignment

16m 1s

Initiate: Starting A Mapping Project

22m 43s

Investigate: Understanding Users and Businesses

22m 45s

Illustrate: Drawing The Map

27m 16s

Align: Creating Value

22m 46s

A Closer Look at Touchpoints

27m 41s

Extending The Technique

19m 34s

Evangelizing Experience Mapping

17m 23s

Summary

07m 41s