Professional WordPress
Publisher: Wiley / Wrox
Final Release Date: October 2010
Pages: 408

Explore the power and possibilities of WordPress from the inside out

As the most popular self-hosted blogging software in use today, WordPress is remarkably simple to operate and can be extended and tailored for a wide variety of applications. This guide focuses on the internal structure and flow of the core code, as well as the data model on which that code operates, so that you can harness the power of WordPress to meet your specific needs. The author team pulls together developer and deployer expertise, as well as knowledge of popular open source plugins, themes, and tools for WordPress, to provide an in-depth guide suitable for all WordPress users, from self-hosted bloggers to enterprise content management system applications.

Professional WordPress:

  • Offers an overview of the WordPress system and describes what happens when a WordPress-generated web page is displayed

  • Discusses the core of WordPress, describing internal code flow and data structures

  • Demonstrates extending WordPress through plugins and customizing it via themes

  • Combines a developer view of user experience and optimization with the deployer requirements for performance, security, and measurement

  • Provides practical examples of integrating WordPress with enterprise and social networking tools

Wrox Professional guides are planned and written by working programmers to meet the real-world needs of programmers, developers, and IT professionals. Focused and relevant, they address the issues technology professionals face every day. They provide examples, practical solutions, and expert education in new technologies, all designed to help programmers do a better job.

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oreillyProfessional WordPress

(based on 2 reviews)

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(1 of 1 customers found this review helpful)


Great WordPress Book...Worthy of Update

By Will

from Springfield, VA

About Me Developer, Sys Admin

Verified Reviewer


  • Easy to understand
  • Helpful examples
  • Well-written


  • Needs an updated
  • New Edition Needed

Best Uses

  • Expert
  • Intermediate

Comments about oreilly Professional WordPress:

Like many people, I've had an ongoing love/hate relationship with WordPress through the course of running my personal blog and some freelance assignments so I am always open to learning more about the platform. I recently read Professional WordPress by Hal Stern, David Damstra, and Brad Wilson from Wiley Publishing, which unlike many other WordPress books focuses on the platform's backend and tackles the ins and outs of WordPress in the enterprise. Even having some experience installing WordPress myself, I really didn't know much about its backend and this book really filled in some gaps in my learning.

While there is not much of anything new to learn in the first two chapters, the book really hits its stride when it takes the reader through the WordPress Core and Loop. Both of these topics might be a bit black box to some WordPress users especially if they've never had the opportunity to install and tune the product in the wild.

Users can come to WordPress without much database much less MySQL knowledge at all and the book's Data Management chapter can certainly help clear up how the backend database works on a WordPress site.

Even if you aren't a programmer, you can learn from the Plug-in development chapter. As a non-programmer, I found the chapter educational since I've run into plug-in problems on my personal site in the past.

It's easy to think of WordPress as just a blogging platform but it can do so much more and the book does a great job of attacking the traditional view of the WordPress platform by addressing how to use WordPress as a content management system and inside the corporate enterprise. Both chapters should change thinking and inspire some potential projects (they sure did for me!).

The downside of this book is that it is probably due an updated since the book uses WordPress 2.9 for examples and was published in 2010.

Despite the scenic route this book took to publication, I still recommend it if you are seeking to learn more about the WordPress back end, database, plug in development, and theme creation. It has great coverage of the underpinnings of WordPress under one cover, which can be valuable to readers involved in WordPress implementation and troubleshooting.

(1 of 1 customers found this review helpful)


Excellent for digging into WordPress

By ShardsOfBlue

from Las Vegas, NV

About Me Designer, Developer

Verified Reviewer


  • Accurate
  • Easy to understand
  • Helpful examples
  • Well-written


    Best Uses

    • Intermediate
    • Novice
    • Plugin Development
    • Professional
    • Theme Development

    Comments about oreilly Professional WordPress:

    I did a lot of looking around before settling on this book. I was more than comfortable with WP as a blogging platform and was already doing some rudimentary theme development, so I didn't want anything that spent too much time on the basics. On the other hand, I was new to PHP (but not to programming in general), so it needed to have very clear examples. This book was just what I needed.

    While there is a lot of documentation and many online tutorials, I find a book to be essential for my own learning of a new subject because of the comprehensiveness and structure they provide. That's where this book comes in. It taught me the full potential behind WP, which is so much more than just blogging or even very simple websites. Custom taxonomies and post types, for instance, extend its usefullness immensely. Knowing how to write my own loops has been invaluable. It was an eye-opening read.

    What the book doesn't cover directly, it clearly points the way to with links to online resources. It not only teaches concepts, it also encourages use of the online WP codex, an essential resource for WP development.

    No doubt some will find this book too basic, while others will find it too complex. Even so, I expect even more seasoned WP developers might find useful tidbits or at least more clear explanations than the codex often provides. For me, as an entry-level programmer who was already comfortable with WP, it was perfect, and I still reference it often.

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