Microsoft Dynamics CRM 2011 Administration Bible
By Matthew Wittemann, Geoff Ables
Publisher: Wiley
Final Release Date: January 2011
Pages: 744

"Every organization that is using Microsoft Dynamics CRM 2011 needsto have a copy of this book in its library. Geoff and Matt havedelivered a book that is useful for anyone from the small businessCRM administrator to the enterprise CRM architect."
Steve Blazevich, CRM Director, North AmericaConsulting Services, Microsoft

A solid CRM strategy is smart business—here's how youget there

Build customer relationships and CRM strategies that will helpgrow your business with Microsoft's powerful Dynamics CRM softwareand this practical book that covers all the bases. You'll learn thenuts and bolts of how to configure the software, automateoperations, manage users, and integrate with Office—while youalso get the essentials of how to capture customer data, analyzeit, engage your customers, and track and report results.

  • Get up to speed on Microsoft Dynamics CRM 2011

  • Master the user interface, including all toolbars, menus, andactivity types

  • Harness the essential Sales, Marketing, and Service functionsyou need

  • earn to manage leads, accounts, and contacts

  • ssue quotes, then integrate with ERP systems to create ordersand invoices

  • Customize with visual workflow designer, interactive querybuilder, or other tools

  • Create useful reports with Business Intelligence Studio orVisual Studio

"Matthew Wittemann and Geoff Ables bring a great resource to theCRM administrator. Their Bible goes into the needed details thatgive the CRM administrator everything he or she needs tosuccessfully implement and manage a Dynamics CRM 2011 organization.The authors explain both the front and back ends of the CRM storyto enable administrators to know and meet their users' needs. Amuch needed desktop reference!"
Julie Yack, Microsoft CRM MVP and Founder,xRMVirtual

Visit to access code samples, planningtools, sample reports, templates and utilities.

  • Track crucial customer relationships with CRM
  • Manage your Dynamics CRM 2011 installation
  • Scale a solution to meet your business needs
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Ebook: $49.99
Formats:  ePub, Mobi, PDF