How do visitors get to your Web site? What do they do when theyget there? How many do business with your company? How can you turnmore visitors into customers?
Google Analytics can tell you. You don't have to be a Web guru;just follow the practical advice of these experts. Their casestudies and step-by-step guidance demonstrate how to improve yourmarketing strategy with Google Analytics. They'll even tell youwhere to find help when you need it.
Maximize your online marketing
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Install and configure Google Analytics, or learn to tell yourWebmaster what you need
Understand analysis concepts, features, and reports
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Learn which metrics matter and how to measure the success ofSEO, display ads, and other tools
Save 50% on the Google Analytics Individual Qualification Test(GA IQ). Details inside
Justin Cutroni is a web analytics expert and Google Analytics Certified Partner. Justin commonly interacts with senior level management to drive the strategic use of web data and collaborates with marketing and IT teams to develop implementation plans and processes needed to generate actionable data and business insights. An active participant in the web analytics community, Justin speaks at various industry events with a strong passion for sharing knowledge and advancing the analytics industry.
Justin is authorized by Google to teach Google Analytics Seminars for Success and has conducted numerous training events in the US and Europe.