Get on the same page as your customers—on Facebook
The power of Facebook is pretty awesome. Your customers are there, hanging out with each other, chatting about where they shop, what they're looking for, and what businesses they recommend. With the right Facebook presence, you can engage them through conversation, video, relevant messages, events, and other value-added content. And not only is Facebook the place to communicate with your customers, it's where they communicate with each other — and with you. Here's what every busy small-business person needs to maximize the business power of Facebook.
Learn to design the ideal business Page
Integrate Facebook with your blog and website
Generate traffic with Check-in Deals and Sponsored Stories
Increase attention with Events and custom apps
Study the successful tactics of more than a dozen businesses