The power of Facebook is pretty awesome. Your customers arethere, hanging out with each other, chatting about where they shop,what they're looking for, and what businesses they recommend. Withthe right Facebook presence, you can engage them throughconversation, video, relevant messages, events, and othervalue-added content. And not only is Facebook the place tocommunicate with your customers, it's where they communicate witheach other — and with you. Here's what every busysmall-business person needs to maximize the business power ofFacebook.
Learn to design the ideal business Page
Integrate Facebook with your blog and website
Generate traffic with Check-in Deals and Sponsored Stories
Increase attention with Events and custom apps
Study the successful tactics of more than a dozenbusinesses