Books & Videos

Table of Contents

  1. Chapter 1 Diplomacy and Feedback

    1. Hacks #1-8

    2. Searching Feedback

    3. Using Prefabricated Feedback

    4. How to Avoid Negative Feedback

    5. Replies and Followups to Feedback

    6. Withholding Feedback

    7. Remove Unwanted Feedback

    8. Improve Your Trustworthiness Quickly

    9. What to Do When Your Email Doesn’t Get Through

  2. Chapter 2 Searching

    1. Hacks #9-19

    2. Focus Your Searches with eBay’s Advanced Search Syntax

    3. Controlling Fuzzy Searches

    4. Jumping In and Out of Categories While Searching

    5. Tweaking Search URLs

    6. Find Similar Items

    7. Search by Seller

    8. Search Internationally

    9. Save Your Searches

    10. Create a Search Robot

    11. Find Items by Shadowing

    12. The eBay Toolbar

  3. Chapter 3 Bidding

    1. Hacks #20-32

    2. Sniffing Out Dishonest Sellers

    3. Snipe It Manually

    4. Automatic Sniping

    5. Conditional Sniping with Bid Groups

    6. Keep Track of Auctions Outside of eBay

    7. Take Advantage of Bid Increments

    8. Manipulating Buy-It-Now Auctions

    9. Retract Your Bid Without Retracting Your Bid

    10. Tools for Dealing with Fraud

    11. Send Payment Quickly and Safely

    12. International Transactions Made Easier

    13. Save Money on Shipping

    14. Dealing with Disappointment: Getting Refunds

  4. Chapter 4 Selling

    1. Hacks #33-54

    2. What’s It Worth?

    3. To Bundle or Not to Bundle

    4. Reserve Judgment

    5. The Strategy of Listing Upgrades

    6. Putting Keywords in Your Auction

    7. Track Your Exposure

    8. Expectation Management

    9. Formatting the Description with HTML

    10. Customize Auction Page Backgrounds

    11. Framing Your Auctions

    12. Overriding eBay’s Fonts and Styles

    13. Annoy Them with Sound

    14. Put a Shipping Cost Calculator in Your Auction

    15. Allow Visitors to Search Through Your Auctions

    16. List Your Other Auctions in the Description

    17. Make Good Use of the About Me Page

    18. Opting Out of Checkout

    19. Make Changes to Running Auctions

    20. Dynamic Text in Auction Descriptions

    21. Let’s Make a Deal

    22. Diplomacy 101: Answering Dumb Questions

    23. Keeping Out Deadbeat Bidders

  5. Chapter 5 Working with Photos

    1. Hacks #55-64

    2. How to Keep Your Item from Looking Pathetic

    3. Mastering Close-Up Photography

    4. Doctoring Photos

    5. Protect Your Copyright

    6. Host Your Own Photos

    7. Make Clickable Thumbnails

    8. Construct an Interactive Photo Album

    9. Show a 360-Degree View of Your Item

    10. Create a Photo Collage

    11. Create a Good Gallery Photo

  6. Chapter 6 Completing Transactions

    1. Hacks #65-71

    2. Keep Track of Items You’ve Sold

    3. Sending Payment Instructions

    4. Protect Yourself While Accepting Payments

    5. Cheap, Fast Shipping Without Waiting in Line

    6. Selling and Shipping Internationally

    7. Damage Control Before and After You Ship

    8. Dealing with Stragglers, Deadbeats, and Returns

  7. Chapter 7 Running a Business on eBay

    1. Hacks #72-81

    2. eBay Stores

    3. Streamlining Listings

    4. Streamlining Communications

    5. Streamlining Checkout and Payment

    6. Obtaining Sales Records

    7. Make Money by Linking to eBay

    8. List Your Auctions on Another Site

    9. Accept PayPal Payments from Your Own Site

    10. Process PayPal Payments Automatically

    11. Keep Tabs on the eBay Community

  8. Chapter 8 The eBay API

    1. Hacks #82-100

    2. Climbing Out of the Sandbox

    3. API Searches

    4. Retrieve Details About an Auction

    5. Automatically Keep Track of Auctions You’ve Won

    6. Track Items in Your Watching List

    7. Automatically Keep Track of Auctions You’ve Sold

    8. Submit an Auction Listing

    9. Automate Auction Revisions

    10. Spellcheck All Your Auctions

    11. Negative Feedback Bidder Alert

    12. Automatically Relist Unsuccessful Auctions

    13. Send Automatic Emails to High Bidders

    14. Generate a Custom Gallery

    15. Leaving Feedback

    16. Negative Feedback Notification

    17. Automatic Reciprocal Feedback

    18. Queue API Calls

    19. Cache Auction Data to Improve API Efficiency

    20. Working Without the eBay API

  1. Colophon