Book description
Transform your presentations and boost your impact with practical, easy-to-apply techniques for using PowerPoint 2007. Author Cliff Atkinson is a presentation-skills expert who is helping revolutionize the way Fortune 500 companies design and deliver their critical presentations. Even major news media reported the contribution of Cliffs techniques to a verdict in a high-profile trial. In his highly-regarded, popular book Beyond Bullet Pointsnow fully updated for PowerPoint 2007Cliff shares his innovative three-step method that helps you unlock the amazing story buried in those bullet-riddled slides. He guides you, step by step, as you discover how to combine the tenets of classic storytelling with the power of projected media to create a rich, engaging experience. With easy-to-use templates, advanced tips, and plenty of illustrations and examples, youll learn techniques to help you clarify, visualize, and present your ideas so that your audience will remember your important message. This newly revised, popular guide now includes a CD with sample PowerPoint 2007 files and graphics.
Table of contents
- Beyond Bullet Points: Using Microsoft® Office PowerPoint® 2007 to Create Presentations That Inform, Motivate, and Inspire
- Dedication
- A Note Regarding Supplemental Files
- Acknowledgments
- About the Author
- Introduction
- 1. Making Headlines Beyond Bullet Points
- 2. Teaching an Old Dog New Tricks
-
3. Getting Started with BBP
- What Does the Road Ahead Look Like?
- Sewing Up Understanding with BBP
- Step 1: Choose a Story Thread and a Pattern to Follow
- Step 2: Pull Through What’s Most Important First
- Step 3: Guide the Visual and Verbal Strands with Your Storyboard
- The Relative Importance of the Three Steps
- Getting Started with the BBP Story Template
- Writing Headlines Using Three Ground Rules
-
4. Planning Your First Five Slides
- What Will You Show, Say, and Do in the First Five Slides?
- Starting with the Title and Byline
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Choosing a Story Thread
- Orienting the Audience with the Setting Headline
- Interesting the Audience with the Role Headline
- Engaging the Audience with the Point A Headline
- Motivating the Audience with the Point B Headline
- Creating Dramatic Tension Between the Point A and Point B Headlines
- Focusing the Audience with the Call to Action Headline
- Choosing a Pattern to Follow
- Closing the Curtain on Act I
-
10 Tips for Enhancing Act I
- Tip 1: Inspiration from the Screenwriters
- Tip 2: 10 Story Variations
- Tip 3: Your Act I Screen Test
- Tip 4: Multiple Stories, Multiple Templates
- Tip 5: Visualize Your Audience
- Tip 6: What Problem Is Your Audience Facing?
- Tip 7: Strategic Collage
- Tip 8: The Story of Advertising
- Tip 9: Persuasive Education
- Tip 10: Get the Writing Right
-
5. Planning the Rest of Your Slides
- The Problems of Sequence and Priority
- Three Columns of Clarity
- Prioritizing Your Slides
- Pulling Through What’s Most Important First
- Lowering the Curtain on Your Story Template
-
10 Tips for Enhancing Your Story Template
- Tip 1: The Power of Three
- Tip 2: Make Room for Four
- Tip 3: Tailor Your Act II Column Headings to Your Profession
- Tip 4: Story Templates for Teams
- Tip 5: The Story Nugget
- Tip 6: BBP Beyond PowerPoint
- Tip 7: Build an Outline in a Brainstorm
- Tip 8: Tap Your Team’s Talents
- Tip 9: Take the Express Elevator
- Tip 10: The Hierarchy in Your Mind
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6. Setting Up Your Storyboard and Narration
- What Will You Show, Say, and Do During Every Slide?
- Preparing the Storyboard
- Planning for the Verbal Channel by Writing Down What You’ll Say
- Planning for the Visual Channel by Sketching Your Storyboard
- Storyboarding Using Three Ground Rules
-
10 Tips for Enhancing Your Storyboard
- Tip 1: Set Up the Office Theme Slide Master Manually
- Tip 2: Set Up the Notes Master Manually
- Tip 3: Install the Storyboard Formatter on Your Local Computer
- Tip 4: Edit the Headlines
- Tip 5: Apply Slide Backgrounds Manually
- Tip 6: Set Up Custom Layouts and Themes Manually
- Tip 7: The BBP Storyboard Sketchpad
- Tip 8: Print Full-Page Storyboards
- Tip 9: Create Nested Storyboards
- Tip 10: Rehearse with Your Headlines
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7. Sketching Your Storyboard
- What Do I Sketch on Each Slide?
- Sketching the Act I Slides
- Sketching the Call to Action and Key Point Slides
- Sketching an Optional Navigation Bar
- Sketching the Explanation Slides
- Sketching the Detail Slides
- Sketching Your Story Template
- Ready, Set, Sketch!
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8. Adding Graphics to Your Storyboard
- Which Graphics Do I Add to Each Slide?
- Defining Your Design Constraints
- Adding Graphics Using Three Ground Rules
- Starting the Production Flow
- Applying Custom Layouts to Your Storyboard
- Adding Graphics to the Call to Action and Key Point Slides
- Duplicating and Positioning Key Point Slides 1 and 2
- Creating the Act III Slides
- Preparing Slides That Don’t Require Graphics
- Adding Graphics to the Act I Slides
- Adding Graphics to the Explanation Slides
- Adding Graphics to the Detail Slides
- Fine-Tuning and Finishing Up
- Reviewing and Finalizing the Storyboard
-
10 Tips for Enhancing Your Storyboard
- Tip 1: Clip Your Ideas
- Tip 2: The Photo Basics: Size, Crop, and Compress
- Tip 3: Use Custom Layouts to Add the Same Graphic to Related Slides
- Tip 4: Try Three Treatments
- Tip 5: Design for Your Designer
- Tip 6: Build a BBP Layout Library
- Tip 7: Build a BBP Charts Library
- Tip 8: Call Out Additional Information
- Tip 9: Sketch It All, Live!
- Tip 10: Develop a Single Illustration, Slide by Slide
- 9. Reviewing a Range of BBP Examples
- 10. Delivering Your BBP Presentation
- 11. Preparing Others for BBP with a 5-Minute Exercise
- A. BBP Ground Rules and Checklists
- B. Presenting BBP with Two Views
- C. Starting Your Point A and B Headlines
- D. Starting your Call to Action Headlines
- Index
- About the Author
- Copyright
Product information
- Title: Beyond Bullet Points: Using Microsoft® Office PowerPoint® 2007 to Create Presentations That Inform, Motivate, and Inspire, Second Edition
- Author(s):
- Release date: October 2007
- Publisher(s): Microsoft Press
- ISBN: 9780735623873
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