Software That Sells
A Practical Guide to Developing and Marketing Your Software Project
By Edward Hasted
Publisher: Wiley
Final Release Date: June 2005
Pages: 379

Purchasing this book could change your future

  • Recognize a good idea and gauge its chances
  • Analyze and research your market
  • Learn what investors look for in a business venture
  • Make your planning pay
  • Pick a winning team
  • Know when to reach for ready-mades
  • Effectively deal with blocks to success
  • Keep the process on schedule
  • Work within your budget
  • Learn from winners
  • Control the product launch
  • Discover the secrets of keeping customers
  • Hang on to your hard-earned profits
  • Plan for future growth

Creating successful software looks easy, and that is its initialappeal for many who attempt to do it. In truth, very fewindividuals who start off with a really bright idea ever reach thefinish line successfully. The reason is simple– until now, noone had a logical road map to follow.

Written by one of the most experienced entrepreneurs in the eraof the Internet, this book steers you around the classic pitfalls.Ed Hasted explains what successful software pioneers havediscovered, and how you too can overcome the many stumblingblocks.

You don't have to be a conceptual genius, programmer,accountant, researcher, statistician, manager, designer, marketer,and award-winning salesman combined to reach your goals. You justneed to know which bits of professional wisdom should be used ateach stage.

Read this book as you begin your journey to software success. Itwill turn a complex process into common sense.

“…a mustread…a truly good overview of the sector!”(TamsPalm, August 2006)
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Ebook: $29.99
Formats:  PDF