Just Listen
Discover the Secret to Getting Through to Absolutely Anyone
By Mark GOULSTON
Publisher: AMACOM
Final Release Date: September 2009
Pages: 256

Foreword by Keith Ferrazzi, author of Never Eat Alone and Who’s Got Your Back.

The first make-or-break step in persuading anyone to do any thing is getting them to hear you out. Whether the person is a harried colleague, a stressed-out client, or an insecure spouse, things will go from bad to worse if you can’t break through emotional barricades.

Drawing on his experience as a psychiatrist, business consultant, and coach, and backed by the latest scientific research, author Mark Goulston shares simple but powerful techniques readers can use to really get through to people—whether they’re coworkers, friends, strangers, or enemies. Just Listen reveals how to:

  • Make a powerful and positive first impression
  • Listen effectively
  • Make even a total stranger—a potential client, perhaps—feel “felt”
  • Talk an angry or aggressive person away from an instinctual, unproductive reaction and toward a more rational mindset
  • Achieve buy-in, the linchpin of all persuasion, negotiation, sales, and more

Getting through is a fine art but a critical one. With the help of this groundbreaking book readers will be able to turn the “impossible” and “unreachable” people in their lives into allies, devoted customers, loyal colleagues, and lifetime friends.

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4.0

Very usefull

By LouisFi

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Pros

  • Easy to understand
  • Helpful examples

Cons

    Best Uses

    • Novice

    Comments about oreilly Just Listen:

    If you think you need to read a book on this subject you should read this one.

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