Pinfluence
The Complete Guide to Marketing Your Business with Pinterest
By Beth Hayden
Publisher: Wiley
Final Release Date: June 2012
Pages: 208

Connect with customers on Pinterest

Engaging with your followers and fans, listening to what they have to say, and producing consistently great content are the true markers of successful social media marketing. Pinterest gives businesses the opportunity to do all three in visually stunning ways.

Pinfluence shows marketers, entrepreneurs, retailers, bloggers, and others how to use Pinterest to drive traffic, connect with potential and current clients, and convert followers into buyers. It offers step-by-step, actionable guidance for beginners, and more advanced advice and ideas for seasoned Pinterest users, including:

  • How to set up your professional Pinterest profile for maximum business exposure so that when your pins go viral, they send a flood of targeted traffic to your website or blog
  • How to develop a targeted Pinterest strategy that increases your online exposure, brings in more income, and avoids timewasters that don't win you more leads or fans
  • What you need to do to convert followers into buyers
  • Pinterest marketing help for B2B companies and nonprofits
  • And much more!
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Ebook: $19.95
Formats:  Mobi, PDF