YouTube Channels For Dummies
By Rob Ciampa, Theresa Moore
Publisher: Wiley / For Dummies
Final Release Date: April 2015
Pages: 408
    Learn to:
  • Establish a channel and create content
  • Monetize your channel and build an audience
  • Make a name for yourself and your business

Discover the secrets of YouTube success and get in on all the action!

With more than 1 billion unique visitors each month, YouTube is the place to reach new audiences, boost your business, or maybe even become a celebrity in your own right. This book is packed with professional advice for building an audience for your online video. Learn to launch a channel, develop a content strategy, grow an audience, measure success, and more.

  • What YouTube can do
  • —explore the steps for creating channels for education, business, and entertainment
  • Get started
  • —sign up, launch a channel, and set up ways to earn money from content
  • Create content
  • — learn the tools you need, how to shoot and edit great video, and how to upload it with SEO in mind
  • Bring 'em back
  • —discover the strategies for attracting and keeping repeat viewers
  • Generate revenue
  • —discover how to generate a revenue stream from your channel
  • See how you're doing
  • —learn to measure your success and build on what's working
  • Promote your channel
  • —share your content on other channels and build a stable of regular subscribers
  • Get the word out
  • —reach customers and new audiences by advertising with video on YouTube

Open the book and find:

  • Steps to launch a new channel
  • Advice on creating a content strategy
  • Video shooting and editing tips
  • How to optimize video to reach a wider audience
  • Ways to improve search results
  • Tips for avoiding copyright hassles
  • Hints for engaging with your audience
  • Help promoting your channel
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Ebook:  $24.99
Formats:  ePub, Mobi, PDF