Sprout!
Everything I Need to Know about Sales I Learned from My Garden
By Greg Wright, Alan Vengel
Publisher: Berrett-Koehler Publishers
Final Release Date: January 2004
Pages: 150

Marsha Molloy has had it. Once a top medical products sales representative so crackerjack her nickname was Marsha Money, she's been laid low by a tough economy and just plain exhaustion. The former top producer has seemingly lost her touch and grown indifferent to a sales culture that appears to value faxes, e-mails, and cell phone chats instead of the relationship building that had been her forte.

Enter Bob Rawlings, the owner of Marsha's local gardening store. In Bob's 30 plus years as a successful sales professional, he experienced the same career frustrations, but found that if he treated his business like his garden, his business grew—and a happier, more relaxed salesman appeared. Bob teaches Marsha the secrets of his sales garden, helping her to recharge her career.

The clever sales garden metaphor will change you the way you think about sales. By adhering to the easy, practical steps outlined in
Sprout! , you, too, can beat career blues, increase your sales, and sustain yourself for the long term.
 

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