Book description
Defenders of massive multinational chains like Wal-Mart and Fortune 500 big business argue that, like it or not, there is no alternative. Their huge scale and international reach, they claim, make them more efficient and profitable, better able to deliver value, and an uncontested boon for the job market. According to the big boys, locally owned small businesses are simply quaint remnants of the past, unable to compete in the global economy.But in The Small-Mart Revolution, Michael Shuman shows that the benefits these mega-stores and huge corporations supposedly deliver to communities are illusory. Crunch the numbers and you'll find that locally owned businesses turn out to be much more reliable generators of good jobs, economic growth, tax dollars, community wealth, charitable contributions, social stability, and political participation. Unlike their global competitors, they do this without massive tax breaks and subsidies that often put local economies in a permanent hole. Plus, contrary to popular belief, local businesses are competitive with the multinationals--and gaining ground every day. Shuman highlights numerous trends that are making the old "bigger is better" economies of scale argument obsolete, and he describes a variety of innovative strategies these businesses are using to successfully compete with their over-sized competitors. He also shows how consumers, investors, and policymakers can support their own communities by "going local." The Small-Mart Revolution offers a robust alternative to "go-go" globalization, one that nurtures the creative capacities of local businesses and enables communities everywhere to thrive.
Table of contents
- COVER PAGE
- TITLE PAGE
- COPYRIGHT PAGE
- FOREWORD
- INTRODUCTION: FROM WAL-MART TO SMALL-MART
- PART ONE: THE GATHERING GALE
-
PART TWO: THE SMALL-MART PATRIOTS
- FOUR: CONSUMERS
- SMALL-MART REVOLUTION CHECKLIST: TWENTY-SEVEN ITEMS FOR CONSUMERS
- FIVE: INVESTORS
- SMALL-MART REVOLUTION CHECKLIST: FOURTEEN ITEMS FOR INVESTORS
- SIX: ENTREPRENEURS
- SMALL-MART REVOLUTION CHECKLIST: TWELVE ITEMS FOR ENTREPENEURS
- SEVEN: POLICYMAKERS
- SMALL-MART REVOLUTION CHECKLIST: THIRTY ITEMS FOR POLICYMAKERS
- EIGHT: COMMUNITY BUILDERS
- SMALL-MART REVOLUTION CHECKLIST: FIVE ITEMS FOR COMMUNITY BUILDERS
- NINE: GLOBALIZERS
- SMALL-MART REVOLUTION CHECKLIST: EIGHT ITEMS FOR PROMOTING THE LOCAL, GLOBALLY
- APPENDIX A: THE FALL AND RISE OF SMALL-SCALE COMPETETIVENESS
- APPENDIX B: THE SCALE OF EXISTING BUSINESS BY PAYROLL
- ACKNOWLEDGMENTS
- ABOUT THE AUTHOR
- NOTES
- INDEX
- ORGANIZATIONS
- ABOUT BERRETT-KOEHLER PUBLISHERS
- BE CONNECTED
Product information
- Title: The Small-Mart Revolution
- Author(s):
- Release date: August 2007
- Publisher(s): Berrett-Koehler Publishers
- ISBN: 9781576755426
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