PrestaShop 1.5 Beginner's Guide
By Jose A. Tizon, John Horton
Publisher: Packt Publishing
Final Release Date: April 2013
Pages: 260

In Detail

PrestaShop is an open source, e-commerce solution which allows you to build a highly functional, flexible, and attractive online store.

In"PrestaShop 1.5 Beginner's Guide" you will learn how to set up, extend, and personalize your own online shop. Newly updated to focus on PrestaShop 1.5, this book features descriptive and practical tutorials on everything you need to make a splash in the world of e-commerce.

If you want to start selling your products online but are a bit daunted about shipping, tax, and designing your online presence, then this is the book for you.

This practical book starts by showing you how to download, install, and configure your own shop. Using a step-by-step approach, this book takes you through the processes required to create a fully functioning online shop with the potential to make you serious money.

With distinct chapters on the methods required to make your products stand out to your customers better, this title will enable you to create and customize a vivid, online presence to get people visiting your store and buying your goods.

Targeting further sales, this book then shows you how to develop a targeted search engine optimization campaign to get new customers and keep existing customers returning. From here you will learn how to tackle complicated tax rates and shipping costs efficiently and with less hassle to ensure your customers are satisfied with your service.

If you want to start your own e-commerce business using PrestaShop, then this book will show you how.

Approach

This book is written in a friendly voice with lots of tips, tricks, and screenshots to help you set up, extend, and personalize your own online shop. If you want to start your own e-commerce business, then this book will help you do that.

Who this book is for

This book is for people who are interested in creating an online shop. Basic HTML and CSS skills would be beneficial but are not required as we will provide you with all the code and know-how you need.

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oreillyPrestaShop 1.5 Beginner's Guide
 
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(based on 2 reviews)

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(1 of 1 customers found this review helpful)

 
5.0

Initial Impression of PrestaShop 1.5 Beg

By PhilipTse

from HK

About Me Developer

Verified Reviewer

Pros

  • Accurate
  • Concise
  • Easy to understand
  • Helpful examples

Cons

    Best Uses

    • Intermediate
    • Novice

    Comments about oreilly PrestaShop 1.5 Beginner's Guide:

    The first two chapters tell you how to set up a copy of PrestaShop for yourself. The step by step instruction should be able to make your first PrestaShop e-commerce web site up without difficulty. After you set up the web site, the book continues to tell you about the backoffice of Prestashop and such that you can use dashboard, input catalog, order, customer information, pricing and shipping methods.

    The book not only tells you the theory, there are also the 'time for (your) action' section, designed for you to do practical tests. The other chapters focus on SEO, email Marketing, using of PayPal and marketing strategy and they are also very useful.

    With the book, once you start to test the PrestaShop and get the results, then you will feel the need to complete reading it.

    (1 of 1 customers found this review helpful)

     
    5.0

    Initial Impression of PrestaShop 1.5 Beg

    By PhilipTse

    from HK

    About Me Developer

    Verified Reviewer

    Pros

    • Accurate
    • Concise
    • Easy to understand
    • Helpful examples
    • Well-written

    Cons

      Best Uses

      • Intermediate
      • Novice

      Comments about oreilly PrestaShop 1.5 Beginner's Guide:

      The first two chapters tell you how to set up a copy of PrestaShop for yourself. The step by step instruction should be able to make your first PrestaShop e-commerce web site up without difficulty. After you set up the web site, the book continues to tell you about the backoffice of Prestashop and such that you can use dashboard, input catalog, order, customer information, pricing and shipping methods.

      The book not only tells you the theory, there are also the 'time for (your) action' section, designed for you to do practical tests. The other chapters focus on SEO, email Marketing, using of PayPal and marketing strategy and they are also very useful.

      With the book, once you start to test the PrestaShop and get the results, then you will feel the need to complete reading it.

      Displaying reviews 1-2

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