"If you're serious about taking your career to the next level, you need to be on LinkedIn. In LinkedIn In 30 Minutes, author Melanie Pinola (a writer for Lifehacker, ITWorld, and About.com) will show you how to optimize your LinkedIn profile and expand your network. Whether you want to find a new job or advance your career, this guide can be the blueprint for an effective LinkedIn strategy. It includes sections on:- LinkedIn registration and profile setup - Three things your LinkedIn profile must communicate- How to find the right keywords to include in your profile- Real-world examples of successful profiles - Crafting personalized connection invitations- How to address unemployment, résumé gaps, or a career change- How to access the hidden job market on LinkedIn- LinkedIn Groups: Pros, cons, and participation strategies- How to stay current in your industry- How to send a message to (almost) anyone on LinkedIn for free- Paid LinkedIn account optionsLinkedIn In 30 Minutes is for people who are new to LinkedIn, as well as those who want to optimize their profiles and networking efforts. Like all In 30 Minutes® guides, LinkedIn In 30 Minutes is filled with step-by-step instructions written in plain English, lots of screenshots, and a touch of humor."